Churned customers
Send this sequence to customers who have stopped using your offering for 2-3 months.
šÆ The goal of this sequence
Get feedback from churned customers to know why they stopped using your offering.
Keep in touch with them to increase the chances of regaining them in the future.
Recommended emails in this sequence: 2 emails
Optimum flow time: 3 days
Emails in this sequence
Email # 1: Feedback email
š© Why this email
Ask them why they stopped using your offering. Also, ask them about their overall experience with your company and what you could have done differently.
Email # 2: Keep in touch
š© Why this email
Share how you plan to implement the feedback. Stay in touch through quarterly/sporadic product or company updates once in a while.
ā Sequence exit
Remove the users from marketing email sequences.
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