Referral
Leverage your customer relationship to acquire new customers through a referral program. Send this sequence to your existing customers once or twice a year.
šÆ The goal of this sequence
Get customers to refer you to their friends, family, or colleagues
Acquire new customers
Recommended emails in this sequence: 3 emails
Optimum flow time: 4 days
Emails in this sequence
Email # 1: Referral email
š© Why this email
Ask your customers to invite people they know and get them to use your offering in exchange for a small reward on the platform.
Email # 2: Follow up
š© Why this email
Send them an email to remind them to give you a referral in case they missed the previous email or forgot about it. If you haven't emailed them in a while, your emails could land in spam, so check if it is in spam and fix it.
Email # 3: Successful referral
š© Why this email
If they have successfully referred someone, send them a confirmation email and the reward you promised.
ā Sequence exit
Send the audience to user engagement, re-engagement, or feedback series based on the user's actions.
Talk to an email expert. Need help? Schedule an email consultation. Don't worry; it's on the house.
